01
Find the way in.
Market entry, positioning, launch planning, and a clear view of where to focus next.
STRATEGY & MARKET ENTRYGood ideas.
Out in the
World.
We help startups doing good get out into the world. Food, tech for good, and ideas that make life better for people, animals, and the planet. Built across Japan and international markets.
Get to know us ↘A LITTLE HEART. A LOT OF GO.STRATEGY + OPERATIONS + CREATIVE
東京 / LA
FOR BUSINESSES WITH SOMETHING BETTER TO BRING. Heads down. Open to a great conversation.
FOOD & CPGTECH FOR GOODSTARTUPS WITHOUT BORDERSJAPAN ↔ THE WORLD
01 / WHAT WE DOTHINK IT THROUGH. GET IT DONE.
Good ideas need
more than a plan.
We get into the work. Strategy, operations, logistics, and marketing, connected from the start.
We work alongside founders building something better, from food and CPG to technology with a positive impact.
Coming into Japan or heading out from it, we help turn a promising idea into a business that’s ready to move.
02
Make it happen.
Product development support, supplier coordination, operations, logistics, and the practical work behind a launch.
OPERATIONS & EXECUTION03
Get people interested.
Brand storytelling, creative direction, marketing, and partnerships that help a business connect.
BRAND & GROWTHTWO CITIES. WORK IN BOTH DIRECTIONS.
Partnering with Japanese businesses to grow in the US.
Partnering with US businesses to find their place in Japan.
TOKYO東京
LOS ANGELESロサンゼルス
MARKET ENTRYLOCAL KNOWLEDGE. INTERNATIONAL PERSPECTIVE.BRAND GROWTH
02 / SELECTED EXPERIENCEFROM STARTING UP TO STEPPING OUT.
Small beginnings.
Big possibilities.
Food innovators, ambitious founders, and established brands. Here’s some of the company we keep.
03 / WHAT IS ATARI PUNK?TOKYO ROOTS. AN INDEPENDENT SPIRIT.
A little instinct.
A little rebellion.
Atari (当たり) can mean a hit or a success in Japanese. Punk is the spirit of going against the grain, questioning the usual way, and making things happen yourself.
Put them together: an independent approach to making good ideas connect.
Started in Tokyo, AtariPunk has worked between Japan and the US, bringing local understanding and a different perspective to both sides.
Our roots are in creative production. Today, that same curiosity runs through strategy, operations, food, and building brands. Hands on, close to the work, and ready to find another way.
04 / SAY HELLOPretty busy.
Pretty busy.
Still curious.
We’re not actively taking on new clients right now. But a great project can always start a conversation.
Working on something interesting in food, CPG, or making the planet a little better? We’d like to hear about it.